Lianna Patch is a conversion copywriter who, in this interview, chats with us about humor, the power of improv, and customer research.
Alex Fassam chats with us about transitioning from fashinon journalism to B2B, the power of creativity, and how to work with influencers.
Social content curation delivers value directly to your target audience. It lets you provide a diverse array of content — blogs, videos, photos, etc — that is interesting, useful, and relevant to your audience.
WordPress custom post type lets you create your own content types that you can add and manage through the WordPress dashboard. Learn how to create them here.
Allie explores freelance mistakes (plus tips to succeed), HubSpot content strategy, and in-house vs. freelance writing generally.
Agile is a popular development methodology, but it can be transformative for content marketing teams as well.
Ben Sailer from CoSchedule chats with us about developing superior content, which skills to develop for your career in content marketing, and more.
Michael Brenner of Marketing Insiders Group explores enterprise content marketing, rising customer acquisition costs, and publication frequency.
Social media and content marketing are intrinsically intertwined…or at least they should be. This guide shows you how to combine the two for better results.