Lianna Patch on Humor in Copy, Improv Comedy, and Mad Men

Lianna Patch is a conversion copywriter who, in this interview, chats with us about humor, the power of improv, and customer research.

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Alex Fassam on Creativity, B2B Content, and Fashion Journalism

Alex Fassam chats with us about transitioning from fashinon journalism to B2B, the power of creativity, and how to work with influencers.

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How to Hire Freelance Writers (My Process)

Alex Birkett lays out tips and tricks for hiring freelance writers, revealing his process for hiring and managing freelancers.

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What You Can Learn From The Best Social Content Curators

Social content curation delivers value directly to your target audience. It lets you provide a diverse array of content — blogs, videos, photos, etc — that is interesting, useful, and relevant to your audience.

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WordPress Custom Post Type Guide: What They Are, Plus How to Create One

WordPress custom post type lets you create your own content types that you can add and manage through the WordPress dashboard. Learn how to create them here.

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Allie Decker of HubSpot on Freelance vs. In-House Content & More (Q&A)

Allie explores freelance mistakes (plus tips to succeed), HubSpot content strategy, and in-house vs. freelance writing generally.

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How Agile Content Marketing Can Help Teams Become 252% More Successful

Agile is a popular development methodology, but it can be transformative for content marketing teams as well.

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Ben Sailer of CoSchedule on Helpful Content and Skill Development

Ben Sailer from CoSchedule chats with us about developing superior content, which skills to develop for your career in content marketing, and more.

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Michael Brenner on Enterprise Content Marketing and Publishing Frequency

Michael Brenner of Marketing Insiders Group explores enterprise content marketing, rising customer acquisition costs, and publication frequency.

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How Do Social Media and Content Marketing Work Together?

Social media and content marketing are intrinsically intertwined…or at least they should be. This guide shows you how to combine the two for better results.

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